comScore (OTCMKTS: SCOR) and ServiceSource (NASDAQ:SREV) are both small-cap business services companies, but which is the better stock? We will compare the two companies based on the strength of their valuation, earnings, dividends, risk, profitability, analyst recommendations and institutional ownership.
This table compares comScore and ServiceSource’s net margins, return on equity and return on assets.
|Net Margins||Return on Equity||Return on Assets|
This is a breakdown of recent recommendations for comScore and ServiceSource, as reported by MarketBeat.com.
|Sell Ratings||Hold Ratings||Buy Ratings||Strong Buy Ratings||Rating Score|
comScore currently has a consensus target price of $24.00, indicating a potential upside of 10.34%. ServiceSource has a consensus target price of $5.13, indicating a potential upside of 28.13%. Given ServiceSource’s stronger consensus rating and higher possible upside, analysts plainly believe ServiceSource is more favorable than comScore.
Institutional & Insider Ownership
20.9% of comScore shares are held by institutional investors. Comparatively, 66.0% of ServiceSource shares are held by institutional investors. 2.5% of comScore shares are held by insiders. Comparatively, 19.0% of ServiceSource shares are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.
Valuation and Earnings
This table compares comScore and ServiceSource’s revenue, earnings per share (EPS) and valuation.
|Gross Revenue||Price/Sales Ratio||Net Income||Earnings Per Share||Price/Earnings Ratio|
|comScore||$403.54 million||2.97||-$281.39 million||N/A||N/A|
|ServiceSource||$239.13 million||1.52||-$29.84 million||$0.08||50.00|
ServiceSource has lower revenue, but higher earnings than comScore.
Volatility & Risk
comScore has a beta of 0.42, indicating that its stock price is 58% less volatile than the S&P 500. Comparatively, ServiceSource has a beta of 1.02, indicating that its stock price is 2% more volatile than the S&P 500.
ServiceSource beats comScore on 10 of the 12 factors compared between the two stocks.
comScore Company Profile
comScore, Inc. operates as an information and analytics company that measures audiences, consumer behavior, and advertising across media platforms worldwide. The company offers digital audience products and services, including Media Metrix and Mobile Metrix, Video Metrix, Plan Metrix, and comScore marketing solutions, which provide person-centric insights across various devices and can capture various types of content. It also provides television (TV) and cross-platform audience products and services to measure consumer TV viewership and behavior across digital and TV platforms, such as TV Essentials, StationView Essentials, OnDemand Essentials, and Cross-Platform suite. In addition, the company offers advertising products comprising validated Campaign Essentials, Lift Models, and Activation solutions, which enable customers to execute, measure, and optimize ad campaigns and to protect the integrity of their brands. Further, it provides movies products and services to measure movie viewership and box office results by capturing movie ticket sales in real time or near real time, which include Box Office Essentials, Box Office Analytics, Swift, and Hollywood Software. The company serves local and national television broadcasters and content owners, network operators, digital content publishers and Internet technology companies, advertising agencies, movie studios, hardware device and component manufacturers, financial service companies, manufacturers and retailers of consumer products, and political campaigns and related organizations. comScore, Inc. was founded in 1999 and is headquartered in Reston, Virginia.
ServiceSource Company Profile
ServiceSource International, Inc. provides recurring revenue management, maintenance, support, and subscription for technology and technology-enabled healthcare and life sciences companies. The company's solutions include outsourced sales operations, customer onboarding, customer success management, cross-sell and upsell, warranty conversion, account-based marketing, and channel recruitment and enablement, as well as renewals management, including the sale of maintenance and support service contracts for the products used by its clients' end-users. Its solutions also comprise sales performance analysis, business case, pricing and contract structuring, data integration, data reservoir and performance optimization, client benchmarking and continuous improvement, and developing and delivering applications. In addition, the company's technologies include customer success management, renewal and channel management, inside sales, and productivity tools. It sells its solutions through sales organization worldwide. ServiceSource International, Inc. was founded in 2002 and is headquartered in Denver, Colorado.
Receive News & Ratings for comScore Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for comScore and related companies with MarketBeat.com's FREE daily email newsletter.